Investing Insights
FinEdge is India's leading tech enabled investment management company and manages over 1400 crores of goal-based investments for its 20,000 clients spread across 1700 cities in the country.
Our team combines deep financial planning experience with behavioral insights to help investors make smart, goal-aligned decisions.
Beware of The Sunk Cost Bias
The Sunk Cost Bias traps investors into holding onto losing investments just because they’ve already committed time and money. This mental pitfall leads to poor financial decisions, like averaging down a failing stock or refusing to cut losses. The solution? Evaluate your investments with a fresh perspective, challenge your assumptions, and exit when the facts change—just as Keynes wisely advised!
Why SIP's are the Best Way to Invest into Volatile Equity Markets
In this blog, discover how SIPs (Systematic Investment Plans) can help you navigate market volatility with ease. Learn how the strategy of Rupee Cost Averaging works to mitigate risks, and why staying invested for the long term is the key to wealth creation, even during market downturns.
Arbitrage Funds in India: Balancing Stability and Tax Efficiency
Arbitrage funds turn short-term market inefficiencies into steady, low-risk returns. They offer a simple, tax-efficient bridge between savings and equity investments.
Specialized Investment Funds (SIFs) vs Mutual Funds: Understanding the Difference
In India’s evolving investment landscape, both mutual funds and Specialized Investment Funds (SIFs) offer unique ways to participate in markets, but they serve very different purposes. Understanding their structure, flexibility, and suitability can help investors make more informed allocation decisions.
How to Cancel Your SIP Online: A Step-by-Step Guide
Stopping a Systematic Investment Plan (SIP) is simple but following the right steps ensures your cancellation request is processed smoothly without delays.
Aligning Investing Styles With Your Life Goals: Growth, Value & Beyond
Your investing style should reflect your goals, not just market trends. Here’s how growth, value, ESG, and risk-based strategies can align with what truly matters to you.
How Can NRIs Invest in Mutual Funds in India?
Mutual funds are one of the simplest and most efficient ways for NRIs to invest in India’s growth story. Here’s a complete guide to help you start, from account setup to taxation.
Light Up Your Financial Future: Diwali-Inspired Investing Lessons for Lasting Prosperity
This Diwali, look beyond lights and gifts, and bring clarity, purpose, and discipline into your investments. Because true financial prosperity doesn’t come from luck or prediction, but from a steady process that shines year after year.
Equity Savings Funds: The Perfect Blend of Safety, Growth, and Tax Efficiency
In a market where investors want growth without volatility, Equity Savings Funds offer a disciplined middle path. They combine the growth potential of equities, the stability of debt, and the hedging benefit of arbitrage funds. For conservative investors seeking low-risk mutual funds with mutual fund tax efficiency, these schemes offer stability, discipline, and clarity core principles of FinEdge’s goal-based approach.
ULIPs vs Mutual Funds for Wealth Creation: Which is Better?
ULIPs combine insurance and investment, while mutual funds focus purely on returns. For wealth creation, separating the two is almost always better.
The Dangerous Rise of Finfluencer Advice and How to Spot Red Flags
Finfluencers are everywhere, but not all advice online is safe. Behind the flashy claims often lie risks that can harm your long-term wealth.
Financial Independence: Redefining Freedom in Your Life
This Independence Day, free yourself from money stress. Here’s how to build financial freedom on your terms.
Latest Posts
Specialised Investment Funds (SIFs): Key FAQs Investors Should Understand
Jan 30, 2026
PMS vs Mutual Funds: Which Is Better for Long-Term Wealth Creation?
Jan 29, 2026
6 Ways to Navigate Market Volatility Without Losing Sight of Your Goals
Jan 27, 2026
Using Credit Card Rewards for Hotel Stays: What Works, What Doesn’t
Jan 24, 2026
Liquid Mutual Funds: A Practical Way to Park Short-Term Money
Jan 23, 2026
The Importance of your Child’s Education Goal
Feb 28, 2024
Why Retirement Planning is Important
Nov 08, 2023
Oct 31, 2023
Investing Behaviour and the investing roller coaster
Oct 12, 2023



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