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Call center agents representing financial institutions, highlighting the issue of mis-selling in Indian finance, FinEdge campaign on ethical investing practices.

Mis-Selling in Indian Financial Services: What Investors Must Know

Despite growing digital access and awareness, investment mis-selling in India remains a significant challenge. It often takes the form of high-cost or unsuitable products sold under pressure or misinformation. Investors typically realize the mismatch years later, often after financial damage is done. Understanding mis-selling and its triggers is the first step toward safeguarding your financial journey.

Mistakes Indian Investors Should Avoid in 2025: A Practical Guide

2024 revealed more about investor behavior than it did about the markets. With over 39 lakh SIPs discontinued, rising losses from trend chasing, and a boom in social media-led advice, the year underscored a hard truth: poor behavior causes more damage than volatility ever could. As we look to 2025, it’s critical to pause, reflect, and recalibrate. This guide highlights the key mistakes Indian investors should avoid in 2025, based on the lessons of the past year — so you can invest with greater clarity, confidence, and discipline.

Why Past Performance Shouldn’t Guide Your Investments in 2025

One of the most persistent investment myths in India is that past performance equals future success. It’s tempting to Google “top performing mutual funds” and assume that the highest return-generating scheme is the right choice. But this mindset can backfire. In fact, relying on past performance investing as your main strategy is one of the biggest mutual fund selection mistakes you can make, especially in 2025’s dynamic and unpredictable markets. Let’s explore why this approach is flawed, and how a more purposeful method can safeguard your financial future.

Image highlighting the drawbacks of DIY investing platforms for Indian investors, featuring a digital growth chart with a rising arrow and percentage symbol, FinEdge branding

Why DIY Investment Platforms Are Failing Indian Investors

While DIY investment platforms promise low-cost, tech-enabled convenience, many Indian investors are learning the hard way that investing success needs more than just automation. Beneath the sleek dashboards and algorithm-driven suggestions lies a troubling trend: falling short of financial goals, impulsive exits, and a growing number of SIP stoppages. So, what’s really going wrong? The short answer: these platforms often fail to offer what investors need most; personalization, emotional guidance, and behavior alignment.

Goal Based Investing concept with target board, ladder, and upward graph illustration, FinEdge financial planning for success

Goal-Based Investing: The Right Way to Plan for Financial Success

Most investors chase returns. But goal-based investing starts with your “why”, your life goals. It aligns your investment strategy with purpose, timelines, and discipline, making financial success far more achievable and less stressful.

How to Choose a Financial Planner in India: A Complete Guide

A financial planner in India helps you translate your financial goals into an actionable plan. This includes goal setting, investment strategy design, and regular portfolio monitoring. The right planner acts as a strategic partner, providing structure, clarity, and confidence through every stage of your financial journey. In this guide, we break down the key elements to consider when choosing a financial planner, the red flags to avoid, and how smart investors align advice with their long-term life goals.

Illustration showing global NRIs investing in India, with arrows connecting a globe to the Indian map — representing NRI investment opportunities in India with FinEdge.

Best Way for NRI Investment in India Without Falling Into Common Traps

As an NRI, you're in a rare position: you earn globally and can invest in one of the world’s most dynamic economies. But how can you make the most of your NRI investment in India without getting caught in high-cost, goal-less traps? Let’s explore what truly works, and what to avoid.

Kalpen Parekh, CEO of DSP Mutual Fund, emphasizes the importance of investor behavior over product selection in long-term investing strategies

Long-Term Investing: Why the Right Behaviour Matters More Than the Best Product

Kalpen Parekh is the Managing Director and CEO of DSP Asset Managers Pvt. Ltd. With over two decades in investment management, he has previously led teams at IDFC Mutual Fund, Birla Sun Life AMC, ICICI Prudential AMC, and L&T Finance. A passionate advocate of evidence-based investing, Kalpen believes that investor behaviour and long-term discipline are the true sources of alpha. He holds a Master’s in Finance from Narsee Monjee Institute of Management Studies and a Bachelor’s in Chemical Engineering from Bharati Vidyapeeth, Pune.

FinEdge team receives the ET BFSI FinNext 2025 award on stage for their innovative wealth planning platform DiA, celebrating impact and investor-centric innovation.

FinEdge’s 'DiA' Wins ET BFSI FinNext 2025 Award for Innovative Wealth Planning

Dreams into Action (DiA), FinEdge’s proprietary bionic investing platform, has been recognised as the winner in the Innovative Wealth Planning Tools category at the ET BFSI FinNext Awards 2025. This award celebrates not just technology, but purposeful innovation that improves outcomes for investors. Here’s what DiA was built to solve, why it works, and why this recognition matters.

Avinash Satwalekar on investing in the Indian market with long term growth outlook and conviction-led strategy

India’s Decade: Investing with Conviction in a High-Trust Market

Avinash Satwalekar is the President of Franklin Templeton Asset Management (India), bringing with him over two decades of global investing experience. An industry veteran with a deep understanding of emerging markets, he has led investment businesses across India, Malaysia, and Vietnam. Known for combining strategic clarity with operational depth, he has managed portfolios, led joint ventures, and built investment teams from the ground up. A passionate believer in long-term investing and thoughtful leadership, his journey reflects the power of staying invested with purpose and conviction.

Radhika Gupta on women and investing: Women, Wealth and Wisdom quote visual for financial inclusion article

Women, Wealth and Wisdom: Rethinking Financial Inclusion in the Age of Investing

Radhika Gupta is the MD & CEO of Edelweiss Mutual Fund and a Young Global Leader of the World Economic Forum. A respected leader in asset management, she is known for building inclusive businesses and leading with empathy. The daughter of an Indian diplomat and a global citizen, Radhika is also the author of Limitless, and a TEDx and Josh Talks speaker. Her journey continues to inspire women to invest with belief and lead with purpose.

“Elderly and young hands clasped, with text about generating retirement income using SWPs.”

How to Generate Regular Income in Retirement Using SWPs

Retirement shouldn’t mean giving up control over your money. A Systematic Withdrawal Plan (SWP) helps you turn your investments into a regular income, on your terms.