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Why Personalised Investment Plans Matter

Because no two investors are solving the same problem. Goals, risk capacity and timelines differ, so a plan copied from someone else is optimised for their situation, not yours.

Vibhuti Jyotishi·Senior Investment Manager·3 February 2025·43 seconds

What this covers

FinEdge's published position on this video is direct: there is no such thing as a one-size-fits-all approach. One investor is funding a car in three years; another is funding retirement in twenty-five. The same product can be right for one and wrong for the other.

Personalisation is therefore the first decision rather than a finishing touch. It determines what the plan is for, what it has to deliver, and by when — and everything downstream, including fund choice, is subordinate to that.

Align the plan with your own goals and timelines before comparing it with anyone else's.

Full transcript

FinEdge Video Content Review — Importance of Personalization in Investing, section 6 Full Transcript. Supplied by Leadership, 27 August 2026.

When it comes to investing, one size definitely does not fit all.

Let’s take the example of two friends, Aman and Priya.

Priya used her investment to pay for her child’s education abroad. Aman blindly copied her plan to buy a car in three years.

But three years later, Aman realised he didn’t get the result he wanted.

Then Priya told him, “Our goals, timelines and risk are totally different.”

It’s like your first day at the gym — you wouldn’t do as many push-ups as a pro, right?

The same goes for investing. Your plan needs to match your goals.

That’s where an expert helps, customising your investments for your unique needs.

Don’t follow the crowd. Create a plan that’s totally right for you.